Privacy Policy

Effective Date: August 24, 2024

At Fresh From Africa, we are committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, https://freshfromafrica.com (the "Site"). Please read this Privacy Policy carefully. If you do not agree with the terms of this Privacy Policy, please do not access the Site.

1. Information We Collect

We collect various types of information to provide and improve our services to you:

  • Personal Information: When you create an account, place an order, or interact with our services, we may collect personal information such as your name, email address, phone number, shipping address, and payment information.

  • Non-Personal Information: We may collect non-personal information about you whenever you interact with our Site. This may include your browser name, the type of computer, and technical information about your means of connection to our Site, such as the operating system and the Internet service providers utilized, and other similar information.

  • Usage Data: We may collect information about how you use the Site, including your IP address, browser type, operating system, pages visited, and the time and date of your visit.

  • Cookies: We use cookies and similar tracking technologies to track activity on our Site and hold certain information. Cookies are files with a small amount of data that are stored on your device. You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our Site.

2. How We Use Your Information

We may use the information we collect from you in the following ways:

  • To Provide and Manage Our Services: We use your information to process transactions, manage your account, and provide customer support.

  • To Improve Our Site: We may use the information you provide to enhance the functionality and user experience of our Site.

  • To Personalize User Experience: We may use your information to understand how our users as a group use the services and resources provided on our Site.

  • To Process Payments: We use payment information solely to process transactions on the Site. We do not store payment information on our servers.

  • To Communicate with You: We may use your information to send you important updates, respond to inquiries, and provide customer service.

  • To Send Periodic Emails: If you subscribe to our mailing list, we may send you emails about new products, special offers, and other information we think may interest you. You can opt out of receiving these communications at any time.

3. How We Protect Your Information

We adopt appropriate data collection, storage, and processing practices and security measures to protect your personal information, username, password, transaction information, and data stored on our Site from unauthorized access, alteration, disclosure, or destruction.

4. Sharing Your Information

We do not sell, trade, or rent your personal information to others. We may share generic aggregated demographic information not linked to any personal information regarding visitors and users with our business partners, trusted affiliates, and advertisers for the purposes outlined above.

We may share your personal information in the following situations:

  • With Service Providers: We may share your information with third-party service providers who perform services on our behalf, such as payment processing, data analysis, email delivery, hosting services, customer service, and marketing assistance.

  • For Business Transfers: If we are involved in a merger, acquisition, or asset sale, your personal information may be transferred. We will provide notice before your personal information is transferred and becomes subject to a different privacy policy.

  • For Legal Requirements: We may disclose your personal information if required to do so by law or in response to valid requests by public authorities (e.g., a court or a government agency).

5. Your Rights and Choices

  • Access and Update Your Information: You have the right to access, update, or delete the personal information we have on file for you. You can do this by logging into your account or contacting us directly.

  • Opt-Out of Communications: You can opt out of receiving promotional emails from us by following the unsubscribe instructions included in each email or by contacting us directly.

  • Do Not Track Signals: Our Site does not respond to Do Not Track (DNT) signals. Some third-party sites, however, may keep track of your browsing activities. If you are visiting such sites, your web browser may allow you to set the DNT signal on your browser so that third parties (particularly advertisers) know you do not want to be tracked.

6. Third-Party Websites

Our Site may contain links to third-party websites. We do not control, and are not responsible for, the privacy practices or content of these third-party sites. We encourage you to review the privacy policies of any third-party sites you visit.

7. Children's Privacy

Our Site is not intended for use by children under the age of 13. We do not knowingly collect personal information from children under 13. If we become aware that we have collected personal information from a child under the age of 13 without verification of parental consent, we will take steps to remove that information from our servers.

8. Changes to This Privacy Policy

Fresh From Africa may update this Privacy Policy at any time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Effective Date" at the top of this Privacy Policy. You are advised to review this Privacy Policy periodically for any changes. Your continued use of the Site after any changes to this Privacy Policy constitutes your acceptance of those changes.

9. Contact Us

If you have any questions about this Privacy Policy, please contact us at privacy@freshfromafrica.com